ABOUT ME
Turning brand ambiguity into mission-driven clarity for over 10 years.
I help ethics-first organizations turn brand chaos into scalable systems, drawing on craft built in the B2B tech space. I bring that same care to AIGA San Diego-Tijuana’s board and The Queenly Kind, my own social-change brand, while researching ethical applications of AI.
Laying the Ground Rules is Key to Every Project.
Hands-on collaboration
I stay close to the work,
and be ready to roll up your sleeves.
Team culture
first
Great creative comes from teams who trust each other.
Active
listening
The brief is a starting point,
the solutions live in the conversations.
Strategic
thinking
Every design choice should trace
back to the initial goal.
The Kind of Results You Get When You
Harmonize Process and People.
Creative delivery acceleration via process frameworks.
in ROI from leading
integrated campaigns.
CSAT lift after post-event and project retrospectives.
YoY Social Media growth after comms plan revamps.
Together, Let’s Create and Amplify Our Power.
Let’s do good work — drop me a line so we can explore common missions and future collaborations.
Community Leadership
Executive board member
GRANT PANELIST
Design leader member